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Social media has really changed the way we communicate with one another, and pretty much life altogether. Am I right or am I right?
One of the most rewarding things about being an influencer is the connection with you all. It’s truly one of the greatest pleasures of Instagram… for me at least.
What have I learned about Instagram? Staying true to myself. Don’t be afraid to not like the same things as the next influencer. I can go on and on and on, but you get the point.
I wanted to share a few things I’ve learned/tips on Instagram from my perspective. As always, I speak for myself and all opinions are mine based off of what I’ve learned and/or experienced.
Five Instagram Tips:
Post what YOU want vs. what EVERYONE else is posting. I use to create content based off of what was trending versus what I actually love. My content is always changing because as I get older, I discover new things I enjoy/love – but I’ve learned that posting more relevant content to my life is important and makes more sense, because who am I really if I’m not sharing things I actually fancy… right?
Post IRL (In Real Life). This is obviously a tough one as you can’t ALWAYS post in real life. Things always come up or life just happens, therefore; sometimes you are unable to post right away. I totally get it, but I do prefer to try to post IRL as often as possible, because I find myself being more excited to post the content at the moment than saving it for a raining day (if that makes sense). I tend to get tired of seeing the “saved images” under my camera roll so much that I often end up never posting because I’ve seen them a million times already, which I end up forgetting that you (my followers) haven’t seen these images. The struggle.
Be Authentic. This ties back to tip #1. For those who know me know I’m a very laid back person and don’t take things so seriously. I think being yourself is what will make you stand out. I love creating action shots. The accidental images are what end up doing well for me. Meaning less posey and more in-the-moment shots. The social media world we live in is saturated with so many influencers so getting creative can often be overwhelming, and often feel discouraged – but I think that’s the beauty of it. You must always stay creative, and constantly find ways to differentiate yourself from the rest. I love a good challenge.
Stop stressing. It’s not that serious people. Maybe because I’m not that picky when it comes to taking photos. I found myself taking less photos and getting a good 2-3 photos I LOVE. That’s really all I Need. It becomes overwhelming for me when I have to weed out all 500 photos I just took for that one good photo to post. It’s a waste of my time and the person taking the photos. Sure we need options, especially when you’re asking a stranger, however; try to learn what angles/poses work best for you and direct the person on how to take the photos. It’ll save you some time. It becomes less stressful for me, too – honestly.
Engage with your followers. How do I say this without sounding… um, bitchy… You’re not a celebrity therefore don’t act like one. Respond to your followers. If they’re asking where your shoes are from even though you stated in your caption that details are listed on your latest blogpost, just tell them. If people are DM’ing you about something relevant (obviously not the creepers asking if you’re single or whatnot), then you should respond even if it’s an emoji. Acknowledge your followers – it’s so important because to be honest, without them, your blogging business would be non existence. Again, speaking from my perspective/experience, so please don’t get offended.
I hope you find this post helpful. Obviously most of these tips apply to influencers or anyone trying to grow their Instagram.
It’s obvious that our engagement has dropped drastically with the new Instagram algorithm. I say drastically because I’ve noticed it on my own account.
Because it is so difficult to keep people engaged, one must find ways to maintain the interaction between one another. Here are five tips on how to increase your Instagram engagement… I hope this is helpful for some of you.
Figure out the best times/dates to post. Use icono square to get your analytics.
Interact with your followers as well as accounts you follow. It’s important to respond to any comments or questions left on your photos.
Figure out how many times a day to post, whether that’s more frequently or less.
Observe what content gets the most engagement that way you know what type of content you need to continue creating going forward.
Captions are key. I personally think it’s a waste when you skip captions. Take advantage of creating creative captions, like asking questions or telling your followers to list their favorite ___. Start a conversation. Whether it’s through your captions or insta stories. Ask your followers what type of content/posts they want to see more of. Or maybe ask your followers where they are from.